The guy with the first name of Cadwallader had some serious chops. He knew how to sell cars.

He could sell Autocars, Locomobiles, and Maxwells like nobody's business. But, like Powel Crosley, his true (ill-fated) love was his own car: the Motorette.

What's in a name? Find out in Jim Hinckley's Independent Thinker column in the December 2007 issue of Cars & Parts.